Sans Normal Jaruh 1 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids branding, stickers, playful, chunky, quirky, retro, friendly, playful display, handmade feel, retro novelty, friendly impact, rounded, soft corners, bouncy, cartoonish, informal.
A heavy, rounded sans with soft corners and subtly uneven, hand-cut geometry. Strokes are thick and simplified, with rounded terminals and slightly irregular curves that create a bouncy rhythm across words. Counters are generally open and circular, while joins and diagonals show gentle wobble rather than strict construction. Proportions are expansive and chunky, giving letters a squat, poster-like presence with clear separation between forms.
Best suited to display settings where its chunky shapes and playful rhythm can be appreciated, such as posters, event headlines, packaging, toy or kids-focused branding, and bold social graphics. It can also work for short slogans or logotypes where a friendly, hand-made feel is desired.
The overall tone is cheerful and mischievous, with a casual, cartoon-leaning personality. Its deliberate irregularity reads as handmade and approachable, evoking retro novelty lettering and playful display typography rather than a formal text voice.
Likely designed to deliver a bold, approachable display voice that feels hand-shaped rather than mechanically precise. The intent appears to be high impact with a humorous, retro-leaning character, prioritizing personality and presence over neutral readability in long text.
The glyphs maintain consistent weight while allowing small shape variations that add character, especially in rounded letters and angled strokes. Numerals match the same soft, inflated feel, and the overall color on the line is dense and attention-grabbing at larger sizes.