Sans Superellipse Irre 1 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: posters, headlines, logos, packaging, sports, industrial, retro, assertive, playful, techy, high impact, sturdy branding, compact display, geometric uniformity, retro tech, blocky, squared, rounded, compact, chunky.
This is a heavy, block-forward sans with rounded-rectangle (superelliptical) construction and softened corners throughout. Strokes are thick and generally uniform, with counters kept small and tightly controlled, producing dense, high-ink silhouettes. Many joins and terminals are cut with blunt, angular facets (notably in diagonals and inner notches), balancing the otherwise rounded geometry with a crisp, machined feel. Spacing reads sturdy and compact, and the lowercase maintains strong presence with minimal delicate detail, reinforcing a solid, poster-oriented texture across lines of text.
Best suited to large-size applications where mass and silhouette do the work: headlines, posters, bold branding, and logo wordmarks. It can also perform well on packaging and signage where a sturdy, compact texture is desirable. For longer text, it will be most effective in short bursts (labels, callouts, UI headers) due to the dense counters and strong visual weight.
The overall tone is bold and confident, with an industrial, arcade-like energy. Its rounded-square geometry feels contemporary and tech-adjacent, while the chunky rhythm and cut corners introduce a retro display flavor. The result is attention-grabbing and slightly playful without becoming informal or handwritten.
The design appears intended to deliver maximum impact through compact, rounded-square letterforms and uniform, heavy strokes, while retaining enough angular cutting to keep edges crisp. It prioritizes strong silhouette recognition and a cohesive, industrial display voice over delicate detail or text softness.
Round letters like O/Q show squarish curvature and tight counters, and the numerals follow the same compact, blocky logic for a cohesive alphanumeric set. Diagonals (e.g., V/W/X/Y) are rendered as broad wedges, and shapes such as S and G keep their forms simplified to maintain consistent weight and impact at large sizes.