Sans Superellipse Irdu 2 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, logos, packaging, industrial, retro, punchy, playful, mechanical, impact, signage, distinctiveness, modularity, display, blocky, rounded, chunky, compressed counters, soft corners.
A heavy, block-built sans with rounded-rectangle construction and broadly squared curves. Strokes are monolinear and dense, with compact interior counters and tight apertures that emphasize mass over whitespace. Terminals are generally blunt with softened corners, and several forms show stepped or notched joins that add a machined, modular feel. The overall rhythm is sturdy and horizontal, with broad bowls and rectangular proportions that keep letters stable and uniform in color.
Best suited for large-scale display work where its heavy silhouette and distinctive rounded-block construction can be appreciated—headlines, posters, packaging, and bold brand marks. It also fits titles and UI moments that call for a strong, graphic accent, but is less ideal for long passages or small captions due to compact counters.
The tone is bold and assertive, with a distinctly retro-industrial personality. Its rounded-block geometry reads friendly enough for playful display, yet the dense shapes and engineered details give it a mechanical, poster-like punch. The effect is attention-grabbing and graphic, leaning toward vintage signage and stylized sci‑fi/arcade aesthetics.
The design appears intended to maximize visual impact through dense, rounded-rect geometry and consistent stroke weight, producing a robust display face with a modular, engineered character. The added notches and stepped joins suggest an aim for a recognizable, stylized texture that stands apart from neutral grotesques.
At text sizes the tight counters and narrow openings can reduce clarity, while at larger sizes the notches and squared curves become a defining texture. Numerals and capitals match the same chunky, rounded-block logic, supporting a consistent, logo-like presence across mixed-case settings.