Sans Normal Gobem 13 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui labels, branding, editorial, posters, packaging, clean, modern, friendly, casual, airy, approachability, clarity, contemporary tone, everyday versatility, rounded, geometric, monoline, open apertures, soft terminals.
A slanted, monoline sans with rounded, gently geometric construction and consistently smooth curves. Strokes stay even throughout with soft, slightly tapered terminals that keep counters open and legible. Proportions feel balanced and moderately compact, with simple, straightforward letterforms and calm spacing that produces a light, breathable texture in text. Numerals and capitals follow the same restrained, rounded logic, giving the set a cohesive, contemporary rhythm.
Well suited to modern interface labels, brand systems that want a soft contemporary feel, and editorial callouts where a slanted sans can add energy without heavy emphasis. It also works effectively for posters, packaging, and marketing lines where clarity and friendliness are priorities.
The overall tone is approachable and relaxed, reading as contemporary and informal without becoming playful or decorative. Its clean curves and steady slant suggest motion and ease, lending a friendly, conversational voice to headlines and short copy.
The design appears intended to provide a clean, rounded sans with an easygoing italic voice—prioritizing smooth geometry, open forms, and a cohesive rhythm for versatile everyday typography.
Round characters maintain generous interior space, while diagonals and joins stay smooth and uncluttered, helping the font remain crisp at larger display sizes. The italic stance is uniform across letters and figures, contributing to a consistent forward-leaning cadence.