Sans Normal Jorev 9 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'FP København', 'FP København Sans', and 'København C' by Fontpartners (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, dynamic, confident, retro, impact, motion, display, emphasis, oblique, rounded, chunky, compact counters, smooth curves.
A heavy, oblique sans with broad proportions and rounded, continuous curves. Strokes are thick with gentle modulation and softened joins, producing compact counters and a solid, blocky color on the page. The italic angle is pronounced, and many forms show slightly sheared terminals and sturdy bowls, giving the face a muscular, forward-leaning rhythm. Overall spacing and letterfit feel tight and efficient at display sizes, emphasizing mass and momentum over delicacy.
Best suited to headlines, posters, and large-scale messaging where weight and slant can amplify urgency and emphasis. It fits well in sports branding, event promos, retail signage, and packaging that benefits from a bold, kinetic voice. In text-heavy settings, it works most effectively in short bursts such as callouts, labels, and emphasis lines.
The font conveys speed and assertiveness, with a sporty, energetic tone that feels suited to bold statements. Its slanted stance and hefty shapes read as modern yet familiar, echoing classic athletic and promotional typography. The overall impression is confident and attention-grabbing rather than subtle or formal.
The design appears intended to deliver maximum impact with a forward-leaning, energetic silhouette. Its wide, rounded construction and tight counters prioritize visual punch and a cohesive, high-contrast texture in display settings. The overall system looks built for branding and promotional typography where immediacy and strength are key.
Round letters like O and Q are notably wide with thick outlines, and the numerals share the same robust, oblique construction for a consistent set. Lowercase forms remain sturdy and compact, keeping interior whitespace relatively small, which increases impact in large headings but can feel dense in longer passages.