Sans Normal Okroh 10 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'BR Nebula' by Brink, 'Creata' by Ivan Petrov, 'Clear Sans' by Positype, and 'Conneqt' by Roman Melikhov (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, confident, clean, friendly, industrial, impact, clarity, modernity, brand presence, simplicity, geometric, rounded, solid, stable, high legibility.
This typeface presents a sturdy sans with broad proportions and a largely geometric construction. Strokes are thick and even, with minimal contrast and clean, unmodulated curves. Round letters like C, O, and Q read as near-circular with smooth terminals, while straight-sided forms (E, F, H, N) feel squared and stable. Lowercase shapes are simple and open, with a single-storey a and g, a short-armed r, and a compact t; counters are generous enough to stay clear at display sizes. Numerals are similarly robust and contemporary, with rounded bowls and straightforward structure that matches the letterforms.
It performs best in display contexts where impact and clarity are priorities—headlines, posters, branding systems, and signage. The clean geometry and sturdy shapes also suit packaging and UI labels where a contemporary, no-nonsense presence is desirable.
Overall, it conveys a modern, confident tone—straightforward, practical, and approachable rather than delicate or formal. The broad set width and solid weight give it an assertive, headline-ready voice that feels contemporary and slightly industrial.
The design appears intended as a bold, geometric workhorse for modern communication: clear at a glance, visually stable, and consistent across uppercase, lowercase, and numerals. Its simplified forms and broad proportions prioritize immediacy and brandability over ornamental detail.
The rhythm is even and uncluttered, with consistent stroke endings and smooth joins that keep large text blocks looking cohesive. Diagonal-heavy letters (K, V, W, X, Y) have crisp angles that add energy without disrupting the otherwise rounded, geometric feel.