Sans Contrasted Fywy 7 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to '1312 Sugoi' by Ezequiel Filoni and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: sports branding, posters, headlines, apparel, logos, sporty, retro, energetic, assertive, dynamic, impact, speed, athletics, attention, branding, slanted, compact counters, rounded corners, blocky, high impact.
A heavy, forward-slanted sans with wide, blocky proportions and visibly tapered strokes that create a crisp, cut-in rhythm. The letterforms use broad, flattened curves and angular terminals, with squared-off edges softened by slight rounding. Counters are compact and often squared or ovalized, and several joins show sharp notches that emphasize speed and direction. Numerals match the letters’ weight and slant, with sturdy silhouettes optimized for punch rather than delicate detail.
Best suited to headlines, sports branding, event posters, team merchandise, and logo-style wordmarks where impact and motion are priorities. It can work for short callouts and packaging display text, but is less ideal for extended reading due to its dense color and aggressive slant.
The overall tone feels fast, forceful, and performance-driven, with a distinctly retro athletic flavor. Its slanted stance and carved-in shapes convey motion and confidence, making text feel louder and more urgent even at moderate sizes.
The design appears intended to deliver a high-impact, speed-oriented display voice by combining wide proportions with a pronounced forward slant and sculpted stroke tapering. The result is a bold, athletic aesthetic geared toward attention-grabbing titles and branding.
The strong slant and chunky internal spaces can cause dense texture in long passages, while the distinctive notches and tapered strokes add character that reads best when given room. It performs especially well when tracking is slightly opened to improve separation in tight word shapes.