Sans Superellipse Iphe 7 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Neultica 4F' by 4th february and 'ATC Duel' by Avondale Type Co. (names referenced only for comparison).
Keywords: sports branding, posters, headlines, logos, packaging, sporty, energetic, bold, aggressive, retro, impact, speed, branding, display, oblique, slanted, rounded, blocky, compact.
A heavy, slanted sans with wide-set proportions and rounded-rectangle (superelliptical) curves throughout. Strokes are thick and confident with gently softened corners, and counters tend toward rounded squares rather than circles. Letterforms lean forward with a consistent oblique angle, using broad, flat terminals and occasional wedge-like cuts that emphasize speed and direction. The overall rhythm is compact and punchy, with sturdy joins and simplified geometry that stays clear at display sizes.
Best suited for display work where immediacy matters: sports identities, event posters, bold headlines, product packaging, and large-format signage. It can work for short bursts of text (taglines, calls-to-action) where a dense, energetic texture is desirable, but it’s most effective when given room to breathe at larger sizes.
The tone reads fast, competitive, and attention-grabbing—like team branding, racing graphics, or high-impact retail signage. Its forward slant and chunky forms give it a kinetic, assertive voice, while the rounded geometry keeps it approachable rather than harsh. The style also nods to retro athletic and arcade-era graphics.
The design appears intended to deliver a strong, speed-forward presence using wide proportions, a consistent slant, and rounded-rectangular construction. It prioritizes bold silhouettes and a cohesive geometric system that reads quickly and holds up in impactful branding contexts.
The numerals and caps feel built for impact, with sturdy silhouettes and minimal internal detail. Lowercase forms keep the same rounded-rectangular logic, producing a cohesive, logo-friendly texture in longer lines. The italic construction is structural (not cursive), so the overall feel remains industrial and geometric.