Sans Superellipse Haguj 5 is a bold, wide, low contrast, upright, tall x-height font visually similar to 'Pork Chop' by Font Kitchen, 'Mercurial' by Grype, 'ITC Handel Gothic' by ITC, 'Radiate Sans' by Studio Sun, 'Obvia Expanded' by Typefolio, and 'Crepes' by cretype (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, signage, techy, industrial, sporty, modern, utilitarian, high impact, geometric clarity, modern branding, systematic design, squared-round, geometric, blocky, compact, clean.
A heavy, geometric sans with squared-round construction and a distinctly engineered feel. Strokes are uniform and monolinear, with corners softened into superellipse-like radii rather than true circles. Counters tend to be rectangular-oval and tightly controlled, producing dense, punchy silhouettes and even color in text. Terminals are mostly flat and horizontal/vertical, while diagonals (A, K, V, W, X, Y) keep crisp joins and strong symmetry. Figures are sturdy and straightforward, with simplified forms and minimal internal modulation for high-impact readability.
Best suited to branding, headlines, posters, and packaging where bold, contemporary letterforms need to hold attention. It can also work for signage and UI labels when a strong, compact texture and clearly constructed shapes are desired, especially at medium-to-large sizes.
The overall tone is modern and functional, with a tech-forward, industrial confidence. Its rounded-rect geometry softens the heft just enough to feel friendly, while still reading as assertive and performance-oriented—well suited to contemporary product and interface aesthetics.
The design appears intended to deliver a robust, modern sans optimized for impact, with superellipse-based rounding that gives a distinctive contemporary voice without decorative flourishes. The consistent, engineered geometry suggests a focus on clarity, uniformity, and a recognizable silhouette in short text settings.
Several letters emphasize squared bowls and compact apertures, which increases visual solidity and makes spacing feel tight and disciplined at display sizes. The lowercase maintains a highly geometric rhythm (single-storey shapes where applicable), and punctuation and numerals match the same squared-round logic for consistent texture.