Sans Superellipse Idnoj 2 is a very bold, normal width, medium contrast, upright, tall x-height font visually similar to 'Rhode' by Font Bureau, 'Arlen' by Groteskly Yours, and 'Allotrope' by Kostic (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, social media, playful, punchy, retro, friendly, chunky, impact, approachability, display emphasis, brand character, soft corners, bulbous, blocky, compact, high impact.
A heavy, compact sans with rounded-rectangle geometry and strongly softened corners throughout. Forms are built from broad, even strokes with minimal modulation, producing a dense texture and sturdy silhouettes. Counters are relatively small and rounded, with simplified joins and terminals that read as cut, flattened ends rather than tapered finishes. The lowercase shows large, sturdy bowls and a prominent, tall x-height, while round letters (o, c, e) lean toward superelliptical shapes; diagonals (v, w, x) are wide-shouldered and blocky, keeping the overall rhythm consistent and weighty.
Best suited to headlines and short, high-impact copy where its dense weight and rounded geometry can carry personality. It works well for branding marks, packaging, labels, and social graphics that need a friendly but assertive voice, and for large-format applications like posters and signage where the chunky shapes stay clear.
The overall tone is bold and approachable, with a cheerful, slightly retro display energy. Its soft-cornered massing feels friendly rather than aggressive, while the tightly packed black shapes create a confident, poster-like impact.
The design appears intended to deliver maximum visual impact with a soft, approachable character, combining blocky mass with rounded superelliptical construction for a contemporary-retro display feel.
At text sizes the tight counters and heavy joins can make words read as dark, continuous shapes, so spacing and size will strongly influence legibility. The figures match the same compact, rounded-rectangle logic, giving numerals a sturdy, sign-like presence.