Sans Normal Doram 3 is a light, wide, low contrast, upright, normal x-height font.
Keywords: ui text, signage, editorial, presentations, branding, clean, modern, calm, neutral, technical, clarity, neutrality, modernity, system design, versatility, geometric, open apertures, rounded terminals, generous spacing, minimal.
This is a clean geometric sans with monolinear strokes and smoothly rounded curves. Forms lean toward circular construction in C, G, O, and Q, paired with straightforward verticals and horizontals in E, F, H, and L. Terminals are crisp and mostly flat, with a few softly rounded joins where strokes meet curves. Counters are open and even, and the overall rhythm feels measured and consistent, producing clear silhouettes in both uppercase and lowercase.
Its even stroke weight and open shapes make it suitable for user interfaces, wayfinding, and general-purpose informational typography. The steady, geometric texture also works well for editorial subheads, presentation decks, and straightforward brand systems that need a modern, unobtrusive voice.
The font conveys a modern, neutral tone with a calm, matter-of-fact presence. Its restrained geometry and even texture read as practical and contemporary rather than expressive or decorative.
The design appears intended as a versatile, contemporary sans that prioritizes clarity and consistency through geometric construction and restrained detailing. It aims to provide a dependable, neutral typographic foundation that remains legible and orderly across a range of sizes and contexts.
Round characters maintain consistent curvature and spacing, while diagonals (A, V, W, X, Y) are clean and direct, supporting a tidy typographic color. Numerals follow the same simple, geometric logic, matching the letterforms without calling attention to themselves.