Sans Normal Alder 2 is a regular weight, wide, monoline, upright, tall x-height font.
Keywords: ui text, branding, editorial, signage, presentations, clean, modern, friendly, neutral, efficient, clarity, versatility, legibility, systematic design, contemporary tone, geometric, rounded, open apertures, high contrast-free, crisp terminals.
A clean sans with largely geometric construction and smooth, even stroke weight. Curves are round and controlled, with open counters and generous internal space that keeps letters readable at display and text sizes. Terminals are crisp and mostly straight-cut, while joins stay calm and uncluttered; diagonals in forms like A, V, W, and X feel steady and balanced. The lowercase shows a single-storey a and g, reinforcing a simplified, contemporary rhythm, and numerals follow the same rounded, consistent logic.
Works well for interface typography and product communication where a clear, contemporary sans is needed. The open forms and steady rhythm also suit branding systems, editorial subheads, and wayfinding or signage at moderate viewing distances.
The overall tone is modern and approachable, prioritizing clarity over personality-driven quirks. It reads as practical and straightforward, with a mild softness from its rounded curves that keeps it from feeling overly technical.
The design appears intended as a versatile, general-purpose sans built around rounded geometric forms and consistent stroke behavior. It emphasizes legibility and an even typographic color, aiming to be a dependable workhorse for both display moments and extended reading.
Capitals present broad, open shapes (notably C, G, O, Q) with consistent spacing and a stable baseline presence. The sample text shows an even texture across lines, suggesting the design aims for smooth paragraph color without sharp hotspots or decorative contrast.