Sans Contrasted Idhi 2 is a very bold, wide, high contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, packaging, sports identity, confident, sporty, playful, punchy, contemporary, maximum impact, modern branding, athletic tone, display clarity, rounded corners, blocky, compact counters, ink-trap feel, geometric.
A heavy, blocky sans with a broad footprint and crisp, mostly straight-sided construction softened by rounded corners. Forms show noticeable stroke modulation, with tapered joins and small notch-like cut-ins at some junctions that add bite and help keep counters open. Curves are broad and slightly squarish, and terminals are clean and blunt, producing a sturdy rhythm in both uppercase and lowercase. The lowercase is large and assertive, with simplified, sturdy bowls and short extenders that keep lines visually dense.
This face is best suited to attention-grabbing display work such as headlines, posters, brand marks, and packaging where its dense color and distinctive joins can carry the design. It also works well for short UI or signage phrases when impact is more important than delicate detail.
The overall tone is bold and self-assured, with a friendly toughness that reads modern and energetic. Its chunky shapes and sharp details give it a slightly sporty, poster-like attitude while staying approachable thanks to rounded corners and generous internal spaces.
The design appears intended to deliver maximum presence with a contemporary, athletic flavor—combining sturdy sans foundations with expressive contrast and join detailing to create a recognizable, high-impact voice.
Wide, flat-topped horizontals (notably in E/F/T) and roomy round letters (O/C/G) emphasize a strong, stable baseline presence. The numerals match the letterforms’ weight and angular-curved mix, with distinctive cut-ins that reinforce the font’s punchy texture in display settings.