Sans Normal Okmaj 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Identidad' by Punchform (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, confident, clean, friendly, utilitarian, display impact, clarity, modernity, simplicity, brand presence, geometric, rounded, sturdy, neutral, high impact.
A heavy, geometric sans with broad proportions and evenly weighted strokes. Curves are smooth and circular, terminals are largely square-cut, and counters are generously open, giving letters a stable, blocky silhouette without feeling cramped. The lowercase uses single-storey forms (notably a and g) and simple, compact joins, producing an efficient rhythm in text. Numerals are similarly robust and wide, with clear internal spaces and straightforward construction that prioritizes clarity at display sizes.
Well suited to headlines, posters, and bold brand statements where strong shapes and wide proportions can carry visual impact. It also fits signage and packaging applications that benefit from quick recognition and sturdy numerals. For longer reading, it works best when given ample leading and comfortable line lengths.
The overall tone is modern and assertive, with a clean, no-nonsense presence. Its broad shapes and dark color create a confident, attention-getting voice, while the rounded geometry keeps it approachable rather than severe.
The font appears designed to deliver a bold, contemporary sans voice with geometric simplicity and high legibility at display sizes. Its wide, solid construction suggests an emphasis on presence and clarity over delicacy or calligraphic nuance.
The design favors strong silhouettes and simple interior geometry, which helps maintain recognition in large headings and short UI labels. The wide set and heavy weight can quickly dominate in dense paragraphs, but the open counters help mitigate muddiness in mixed-case settings.