Sans Normal Punoh 4 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'TT Norms Pro' by TypeType, and 'Grold' and 'Grold Rounded' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, kids media, playful, friendly, chunky, bubbly, retro, approachability, impact, playfulness, display focus, rounded, soft, blunt, cartoonish, compact.
A heavy, rounded sans with compact proportions and generously softened corners throughout. Strokes are broadly uniform with minimal modulation, producing solid, pillow-like silhouettes and strong color on the page. Counters are relatively tight, terminals are blunt, and joins lean toward smooth, rounded intersections. The overall rhythm feels slightly irregular in a hand-shaped way, with subtly varied curves and widths that keep the texture lively rather than strictly geometric.
Best suited to short, bold statements such as headlines, posters, signage, packaging, and logo wordmarks where its rounded mass can shine. It also fits playful editorial callouts, event graphics, and children’s or family-oriented communication, especially at medium-to-large sizes.
The font reads warm, approachable, and humorous, with a toy-like softness that feels casual and inviting. Its chunky forms give it a retro, confectionary tone that suits lighthearted messaging and bold, feel-good branding.
The design appears intended to deliver maximum friendliness and impact through soft, oversized shapes and a strong, even typographic color. Its slightly hand-formed regularity suggests a focus on character and approachability over strict geometric precision.
At smaller sizes the tight counters and dense weight can reduce interior clarity, while at larger sizes it becomes highly expressive and attention-grabbing. The numerals and capitals match the same rounded, weighty construction, reinforcing a cohesive, poster-friendly voice.