Sans Superellipse Felow 7 is a very bold, very narrow, low contrast, italic, normal x-height font visually similar to 'Geogrotesque Condensed Series' and 'Geogrotesque Sharp' by Emtype Foundry, 'Cargi' by Studio Principle Type, 'Polate Soft' by Typesketchbook, and 'Cervo Neue Condensed' by Typoforge Studio (names referenced only for comparison).
Keywords: sports branding, posters, headlines, packaging, signage, sporty, urgent, industrial, assertive, modern, space saving, high impact, speed cue, modern utility, branding, condensed, forward-leaning, compact, blocky, rounded corners.
A compact, forward-slanted sans with dense proportions and a strong, poster-like silhouette. Strokes stay largely uniform, with rounded-rectangle curvature shaping bowls and counters, giving round letters a squarish, superelliptical feel. Terminals are mostly straight and clean, and joins are tight, producing crisp internal corners and narrow apertures that emphasize a compressed rhythm. Uppercase forms feel tall and engineered, while lowercase stays sturdy and functional with short extenders and simplified details.
Well suited to high-impact headlines, sports and fitness branding, event posters, and compact packaging where space is limited but presence is essential. It can also work for short UI labels or wayfinding when set with sufficient spacing and strong contrast against the background.
The overall tone is fast, forceful, and performance-driven, suggesting motion and pressure. Its blocky curves and compressed stance read as confident and no-nonsense, with a contemporary, utilitarian edge that can feel sporty or industrial depending on color and layout.
The design appears intended to deliver maximum visual punch in narrow space while maintaining a clean sans structure. The rounded-rectangle geometry and forward slant suggest a focus on speed, strength, and modern utility for branding and display typography.
The condensed width and tight counters create a high-impact texture at display sizes, while small sizes may need extra tracking or generous line spacing to keep shapes from crowding. Numerals match the same compact, heavy construction for consistent headline color.