Sans Normal Lakut 7 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Dikta Neue' by Atasi Studio, 'Malva' by Harbor Type, 'Epoca Pro' and 'Qubo' by Hoftype, 'Core Sans N SC' and 'Core Sans NR' by S-Core, 'Clara Sans' by Signature Type Foundry, and 'Scatio' by Wahyu and Sani Co. (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, promotional graphics, sporty, assertive, energetic, modern, loud, impact, motion, attention, modern branding, oblique, rounded, blocky, compact, punchy.
A heavy, oblique sans with broad proportions and rounded geometry. Strokes are consistently thick with minimal contrast, producing sturdy counters and a compact, punchy rhythm. Curves are smooth and generously rounded, while terminals and joins lean toward clean, slightly squared-off decisions that keep the overall silhouette solid. The lowercase shows single-storey forms and simple construction, and the numerals follow the same wide, robust logic for strong presence at display sizes.
Best suited for large-scale uses where weight and slant can do the work—headlines, posters, punchy ad copy, and branding that needs an energetic, athletic feel. It can also perform well for short bursts of text on packaging or social graphics, where dense color and strong silhouettes improve visibility.
The overall tone is bold and kinetic, with a forward-leaning attitude that feels sporty and promotional. Its rounded mass and tight counters read as confident and attention-seeking, giving headlines a sense of motion and impact rather than refinement.
The design appears intended to deliver maximum impact with a streamlined, contemporary sans structure, combining broad shapes and an oblique stance to suggest speed and emphasis. Its simplified forms and rounded construction prioritize immediacy and legibility at display sizes over delicate detail.
Spacing appears tight in continuous text, amplifying density and making the texture feel compact and forceful. The oblique angle is consistent across uppercase, lowercase, and figures, helping lines of text feel unified and driven.