Sans Normal Kedub 11 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Futura EF' by Elsner+Flake; 'Futura' by Linotype; 'Futura ND', 'Futura ND Alternate', and 'Futura Next' by Neufville Digital; 'Futura SB' and 'Futura SH' by Scangraphic Digital Type Collection; 'Futura TS' by TypeShop Collection; and 'Futura Round' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, sports, packaging, energetic, assertive, sporty, friendly, modern, display impact, forward motion, friendly boldness, modern utility, oblique, rounded, compact, punchy, high impact.
A heavy, oblique sans with broad, rounded shapes and minimal stroke modulation. Curves are generously radiused, producing soft terminals and friendly counters, while straight strokes remain sturdy and consistent. The slant is even across uppercase, lowercase, and numerals, giving lines a forward motion. Uppercase forms feel compact and blocky; lowercase shows single-storey a and g, a round, open e, and a straightforward, utilitarian construction overall. Numerals are bold and stable, with large bowls and simple joins that read clearly at display sizes.
Best suited for headlines, campaign graphics, posters, and brand marks where bold, forward-leaning emphasis is desired. It can also work well on packaging or signage when set at larger sizes, delivering strong presence and quick recognition.
The overall tone is energetic and assertive, with a sporty, contemporary feel. Its combination of weight and rounded geometry keeps it approachable rather than severe, making it suitable for attention-grabbing messaging that still feels friendly.
Likely designed to provide a robust, modern sans voice with built-in emphasis through an oblique stance. The rounded geometry and simplified, sturdy constructions suggest an intention to balance impact with approachability for contemporary display typography.
Spacing appears moderately tight in text, helping it form dense, impactful word shapes. The oblique angle and rounded forms create strong rhythm in headlines, while small apertures in letters like s and a can close up at very small sizes, favoring larger settings.