Sans Normal Afgir 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Aribau Grotesk' by Emtype Foundry, 'Magenos' and 'Magenos Soft' by Graphite, 'Texta Pro' by Latinotype, and 'Binate' by Monotype (names referenced only for comparison).
Keywords: ui text, editorial, branding, signage, marketing, modern, clean, friendly, dynamic, casual, clarity, modernity, approachability, emphasis, rounded, oblique, geometric, open counters, soft terminals.
This sans-serif presents a consistently oblique skeleton with smooth, rounded curves and largely monolinear strokes. Forms are built from clean arcs and ellipses, with open apertures and generous counters that keep letters airy at text sizes. Terminals tend to be softly cut rather than sharply tapered, and overall proportions feel balanced, with straightforward, legible shapes in both upper- and lowercase. Numerals follow the same rounded, even-stroke construction, maintaining a cohesive rhythm alongside the letters.
It performs well in UI and product contexts where a clean, contemporary italic voice is needed for emphasis, labels, or short text. The open counters and calm stroke weight also suit editorial callouts, marketing copy, and light signage where a friendly but modern tone is desired.
The overall tone is contemporary and approachable, combining a polished geometric feel with a brisk, forward-leaning energy. It reads as friendly and efficient rather than formal, making it well-suited to modern interfaces and everyday brand communication.
The design appears intended to provide a versatile, easy-to-read oblique sans that feels modern and approachable, with rounded geometry and steady rhythm for reliable performance across display and text settings.
The italic slant is integrated into the design rather than appearing as a simple mechanical skew, preserving smooth joins and stable curves. Round letters (like O and Q) stay crisp and even, while diagonals (such as V, W, and Y) retain clear, uncluttered intersections that support readability.