Sans Normal Olmih 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'FS Jack' by Fontsmith, 'Salda' by Hurufatfont, 'Fact' by ParaType, 'Belle Sans' by Park Street Studio, 'Akwe Pro' by ROHH, and 'Dalle' by Stawix (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, social media, friendly, assertive, approachable, contemporary, playful, impact, approachability, modern clarity, brand voice, display emphasis, rounded, soft terminals, compact, chunky, high-ink.
A heavy, rounded sans with compact proportions and a smooth, even stroke that keeps counters open despite the dense weight. Curves are broadly circular and corners are softened, giving letters a cushioned silhouette rather than sharp, geometric edges. The lowercase shows sturdy verticals with simple, clean joins; the forms stay upright and stable, with minimal stroke modulation and clear, straightforward construction in both letters and numerals. Overall spacing reads slightly tight in display settings, creating a solid, blocky texture.
Best suited for headlines, brand marks, and short-to-medium display copy where its heavy presence and rounded shapes can carry a distinct voice. It works well for packaging, posters, and digital marketing graphics that need strong emphasis and quick readability.
The tone is friendly and confident, combining a soft, welcoming roundness with a strong, attention-grabbing mass. It feels modern and informal, suited to bold messaging without becoming aggressive or austere.
The design appears intended as a bold, approachable display sans: maximal impact from weight, balanced with softened geometry to keep the overall feel friendly and contemporary. Its consistent, low-modulation strokes and rounded construction suggest a focus on clarity and punch in prominent, attention-led typography.
Round letters like O/C/G/Q look notably full and even, while diagonals (A/V/W/X/Y) keep a broad, sturdy stance. Numerals are bold and highly legible, designed to hold up at large sizes where the weight becomes a key part of the voice.