Sans Normal Borik 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Nusara' by Locomotype, 'Bjorn' by Monotype, 'Core Sans NR' by S-Core, 'Mesca' by S6 Foundry, 'Modal' by Schriftlabor, and 'NuOrder' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, packaging, posters, ui, friendly, modern, playful, approachable, soft, approachability, clarity, strong presence, modern simplicity, rounded, geometric, smooth, chunky, clean.
A rounded, geometric sans with smooth, continuous curves and softly finished terminals. Strokes are heavy and consistent, with generous counters and a compact, stable stance. The shapes lean on circular and elliptical construction—especially in bowls and rounds—while diagonals and joins are simplified and sturdy, creating an even, confident texture in both uppercase and lowercase. Numerals follow the same rounded logic, reading clearly with broad forms and minimal interior detail.
Well suited to headlines and short-to-medium display copy where a strong, friendly presence is needed. It can work effectively in branding systems, packaging, and promotional graphics, and is also appropriate for UI labels or navigation where a rounded, approachable tone is desired.
The overall tone is friendly and contemporary, with a slightly playful softness that keeps it from feeling clinical. Its weight and rounded construction give it a welcoming, dependable voice that suits upbeat, accessible messaging.
The design appears aimed at delivering a modern, highly legible sans that feels warm and accessible. Its rounded geometry and consistent stroke behavior suggest an intention to balance strong impact with a soft, personable character.
In text, the font maintains a steady rhythm and strong color, with rounded punctuation and smooth curves that prevent harsh spots. The lowercase forms feel straightforward and familiar, reinforcing readability, while the caps stay bold and graphic without appearing sharp or rigid.