Sans Normal Jurir 3 is a bold, normal width, medium contrast, italic, normal x-height font visually similar to 'Proza' by Bureau Roffa, 'HGB Bacco' by HGB fonts, 'Telder HT Pro' by Huerta Tipográfica, and 'Cora' by TypeTogether (names referenced only for comparison).
Keywords: branding, posters, advertising, packaging, sports graphics, energetic, modern, confident, sporty, friendly, emphasis, motion, impact, clarity, slanted, geometric, clean, open, punchy.
A slanted, sans-serif design with sturdy strokes and smooth, rounded construction. Curves are broad and even, with open counters and a clear, simplified geometry that keeps forms crisp at larger sizes. Terminals are clean and mostly straight-cut, and the overall rhythm feels brisk due to the forward lean and compact, efficient letterforms. Uppercase shapes read solid and stable, while the lowercase maintains straightforward, modern proportions with clear joins and minimal ornamental detail.
Well suited for brand marks, product headlines, promotional campaigns, and packaging where a strong, forward-leaning emphasis helps convey momentum. It can also work for short UI headings or dashboard labels when you want an energetic tone, while longer text will read best with generous spacing and moderate line lengths.
The font communicates speed and confidence, pairing a contemporary, no-nonsense voice with an approachable softness from its rounded shapes. The forward slant adds motion and emphasis, giving it an active, promotional tone rather than a quiet editorial one.
Likely drawn to deliver a modern, high-impact italic voice with clean geometry and dependable legibility. The design appears intended to balance assertiveness with friendly, rounded construction for contemporary marketing and display applications.
Figures appear designed to match the letters in weight and presence, with rounded forms staying smooth and legible. The overall texture in paragraph settings looks dense and assertive, making it better suited to impactful messaging than delicate, low-contrast typography.