Sans Normal Kuluy 17 is a bold, wide, low contrast, italic, normal x-height font visually similar to 'Cedora' by Lafontype, 'Jindo' by Nine Font, and 'Mundial' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, assertive, contemporary, energetic, straightforward, impact, momentum, modernity, clarity, oblique, geometric, compact, punchy, clean.
A heavy, oblique sans with rounded, geometric construction and smooth, low-detail curves. Strokes are consistently thick with minimal modulation, producing strong silhouettes and even color. Counters are fairly open for the weight, while joins and terminals stay clean and decisive; the italic angle is steady across the set. Overall proportions feel slightly expanded horizontally, with sturdy capitals and a compact, efficient lowercase rhythm.
Best suited for headlines, short statements, and bold UI or product callouts where strong emphasis is needed. It also fits branding systems that want a sporty, contemporary slant and clear, high-impact letterforms, and works well on packaging or signage where quick recognition matters.
The tone is confident and energetic, with a sporty, forward-leaning emphasis that reads as modern and no-nonsense. Its weight and slant give it urgency and impact, leaning toward contemporary branding and headline voice rather than quiet neutrality.
Designed to deliver a forceful, modern sans voice with an oblique posture for added momentum, prioritizing strong presence and clean geometry. The consistent stroke weight and open shapes suggest an intention for reliable readability at display sizes while maintaining a compact, energetic rhythm.
Round forms like O/0 are nearly circular, and diagonals (V, W, X, Y) read sharp and stable without decorative quirks. Numerals match the letterforms in weight and stance, supporting consistent emphasis across mixed alphanumeric settings.