Sans Normal Aknor 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'FF Mark' and 'FF Mark Paneuropean' by FontFont, 'OC Blimp' by OtherwhereCollective, 'Paname SC' by S&C Type, 'Infoma' by Stawix, and 'URW Geometric' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, ui labels, modern, friendly, confident, clean, pragmatic, approachability, clarity, modernity, impact, rounded, open counters, smooth curves, compact, high legibility.
A rounded, geometric sans with smooth curves and largely circular bowls, paired with sturdy straight stems. Shapes feel compact and efficiently drawn, with open apertures and generous counters that keep letters clear at display sizes. Terminals are clean and mostly blunt, and the overall rhythm is even, with consistent stroke presence across curves and straights. Numerals are straightforward and sturdy, matching the letterforms’ solid, contemporary construction.
Best suited to headlines, brand marks, packaging, and promotional graphics where a solid, rounded sans can carry visual weight without feeling harsh. It also works well for UI labels and navigation at medium-to-large sizes thanks to its open counters and clean, simple forms.
The font communicates a modern, friendly confidence—plainspoken rather than formal. Its rounded geometry softens the heavy presence, giving it an approachable tone that still reads as assertive and dependable.
The design appears intended as a contemporary, geometric workhorse: impactful enough for display use, but restrained and systematic to remain broadly usable across branding and interface contexts. The rounded construction suggests an aim for approachability while maintaining clarity and firmness.
Lowercase forms favor simple, single-storey constructions (notably the a and g), reinforcing the geometric, contemporary feel. Round letters (o, c, e) keep a smooth, near-circular silhouette, while diagonals (v, w, x, y) are crisp and stable, supporting strong word-shape clarity in short headlines.