Sans Normal Lomed 1 is a very bold, normal width, medium contrast, italic, tall x-height font visually similar to 'Neuron Angled' by Corradine Fonts; 'FF Good', 'FF Good Headline', and 'FF Real Head' by FontFont; 'Whitney' by Hoefler & Co.; and 'Parco' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, punchy, confident, energetic, modern, impact, motion, attention, display, slanted, compact, rounded, blocky, high-impact.
A heavy, slanted sans with broad, rounded strokes and tightly controlled counters that keep the silhouette compact and dense. Curves are smooth and geometric, while terminals are clean and mostly blunt, producing crisp word shapes at display sizes. The italic angle is consistent across capitals, lowercase, and numerals, and the rhythm is strongly forward-leaning with stout bowls and short apertures that emphasize mass over delicacy.
Best suited for headlines, short blocks of copy, and identity work where strong emphasis and immediate readability are needed. It performs well in posters, packaging, sports and lifestyle branding, social graphics, and signage—especially when set with generous tracking or at larger sizes to prevent counters from closing up.
The overall tone is assertive and athletic, with a fast, forward motion that reads as energetic and contemporary. Its solid color and compressed internal space give it a confident, poster-like presence suited to attention-grabbing messaging.
The design appears aimed at delivering maximum impact with a contemporary, athletic slant—combining geometric roundness with a sturdy, compact build to create bold, dynamic word shapes for display typography.
Capitals feel squared-off and sturdy, while the lowercase maintains a rounded, single-story feel in key forms, helping keep the texture friendly despite the weight. Numerals are bold and highly legible with simple, blocky constructions that match the letterforms.