Sans Normal Ladut 2 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Geller Sans' by Ludka Biniek (names referenced only for comparison).
Keywords: headlines, posters, packaging, sports branding, event promos, sporty, friendly, punchy, retro, impact, motion, approachability, branding, rounded, compact, soft corners, italic slant, energetic.
A heavy, rounded sans with a consistent italic slant and broad proportions. Strokes are thick and smoothly curved, with softened terminals and gently squared-off joins that keep counters open despite the weight. The overall construction favors simple geometric bowls and wide arcs, producing a steady rhythm and strong word shapes. Numerals are equally robust and rounded, matching the letterforms’ chunky presence and compact interior spaces.
Best suited to display settings where impact and momentum matter—headlines, posters, promotional graphics, and packaging. It can work for short, bold UI labels or wayfinding-style callouts, but will feel dense in long paragraphs due to its heavy color and compact counters.
The tone is energetic and approachable, combining bold mass with smooth curves for a confident, upbeat feel. Its forward slant and wide stance suggest motion and impact, giving it a sporty, headline-ready personality with a mild retro flavor.
Designed to deliver maximum presence with a friendly, rounded voice, pairing a strong italic drive with simple geometric construction for clear, high-impact messaging.
At larger sizes the rounded forms read cleanly and feel cohesive, while in dense text the heavy weight and tight internal counters create a dark, emphatic texture. The italic angle is strong enough to add dynamism without becoming calligraphic.