Serif Contrasted Upme 10 is a regular weight, normal width, very high contrast, upright, normal x-height font.
Keywords: headlines, magazines, fashion, branding, posters, luxury, editorial, dramatic, refined, editorial impact, luxury branding, display elegance, modern classic, hairline serifs, vertical stress, crisp terminals, sculpted curves, delicate joins.
A high-contrast serif with strongly vertical stress and razor-thin hairlines set against substantial main stems. Serifs are fine and sharp with a clean, modern cut, and many joins taper quickly into filigree-like connections. The overall rhythm is tall and elegant, with narrow counters and pronounced thick–thin modulation that gives letters a sculpted, glossy look. Numerals and capitals feel display-led, with confident weight in verticals and extremely light horizontals and diagonals.
Best suited for display typography such as magazine headlines, fashion and beauty branding, poster titles, and elegant campaign lockups where contrast can be appreciated. It can also work for short editorial pull quotes or section openers, especially when set with generous size and spacing to preserve the fine hairlines.
The font projects a polished, high-end tone associated with fashion and magazine typography. Its dramatic contrast and knife-edge detailing create a sense of sophistication and ceremony, leaning more glamorous than utilitarian. The delicate hairlines add an airy, couture-like refinement that reads as premium and curated.
The design appears intended to deliver a contemporary high-fashion serif voice: striking contrast, refined detailing, and a clean, editorial silhouette. Its structure prioritizes elegance and impact over neutrality, aiming to provide a distinctive, premium tone in headline-driven layouts.
At larger sizes the hairline details and sharp transitions become a defining feature, while in dense settings the thin strokes visually recede, increasing sparkle and contrast across lines. The design’s consistent vertical emphasis and crisp finishing give it a poised, modern-classic character suitable for prominent typographic moments.