Sans Normal Velam 9 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, editorial, packaging, posters, friendly, casual, modern, approachable, lively, warmth, readability, informal emphasis, contemporary tone, smoothness, humanist, rounded, soft terminals, open apertures, slanted.
A slanted sans with smooth, rounded construction and low stroke modulation. Curves are generous and continuous, with soft terminals and open counters that keep shapes clear in text. Proportions feel gently humanist rather than strictly geometric, and the rhythm is even without looking rigid. The lowercase shows a straightforward, highly legible build, while numerals follow the same rounded, slightly condensed logic for consistent color.
Well suited to interface typography, product branding, and editorial settings where a modern, friendly italic voice is needed. It can work for short paragraphs and long captions thanks to its open apertures and steady texture, and it also scales well for headlines, packaging callouts, and promotional copy.
The overall tone is informal and personable, with a brisk, forward-leaning energy. Its softened shapes and open forms read as friendly and contemporary rather than technical or formal.
Designed to provide an approachable italic sans with smooth curves and dependable readability. The intention appears to balance contemporary simplicity with humanist warmth, offering motion and emphasis without sacrificing clarity.
The italic angle is consistent across caps, lowercase, and figures, giving lines of text a coherent forward motion. Wider letters (like W and M) naturally occupy more space, reinforcing a subtly varied, handwritten-like spacing feel while remaining clearly typographic.