Sans Superellipse Orkad 6 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'News Gothic BT' by Bitstream, 'Alternate Gothic Pro EF' and 'Newspoint' by Elsner+Flake, 'Alternate Gothic' and 'Trade Gothic' by Linotype, 'News Gothic' by ParaType, and 'Alternate Gothic Pro' by SoftMaker (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, labels, utilitarian, industrial, assertive, compact, modern, space-saving, impact, clarity, condensed, heavy, square-rounded, sturdy, high-impact.
This typeface is a condensed, heavy sans with squared-off forms softened by rounded corners, producing a superellipse-like geometry throughout. Strokes remain largely monolinear, with straight verticals and horizontals dominating and only minimal optical modulation. Counters tend to be tight and rectangular-oval, apertures are relatively closed, and terminals are clean and blunt rather than tapered. The overall rhythm is compact and efficient, with short extenders and a pragmatic, sign-ready silhouette across letters and numerals.
It performs best in short, high-impact settings where compact width and strong presence are assets—headlines, posters, packaging fronts, labels, and wayfinding or informational signage. The sturdy letterforms and tight counters also suit bold typographic layouts where space efficiency matters.
The tone is direct and functional, leaning toward an industrial, no-nonsense voice. Its compressed proportions and firm shapes add urgency and authority, making it feel decisive and workmanlike rather than delicate or expressive.
The design appears intended to deliver maximum impact within limited horizontal space, using squared-round geometry and firm, uniform strokes to create a consistent, industrial texture. It prioritizes clarity and presence over softness or ornament, aiming for reliable performance in display and branding contexts.
Round characters keep a squared structure instead of turning fully circular, which helps maintain a consistent texture in dense settings. The lowercase shows straightforward, simplified constructions with minimal calligraphic influence, reinforcing a mechanical, engineered feel.