Sans Normal Ulnuh 7 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'Imperial' and 'Linear' by URW Type Foundry (names referenced only for comparison).
Keywords: ui text, web, wayfinding, presentations, branding, clean, neutral, modern, straightforward, utilitarian, versatility, clarity, neutrality, modernity, geometric, crisp, open, even, unadorned.
This is a clean, geometric-leaning sans with smooth curves, even stroke widths, and a tidy, consistent rhythm. Uppercase forms are simple and stable, with broad bowls and clear counters, while lowercase characters maintain open apertures and a restrained, functional construction. Terminals are mostly straight and unembellished, joins are neat, and round letters read as near-circular with carefully controlled overshoots. Numerals are clear and contemporary in proportion, matching the letterforms with similarly balanced curves and straightforward verticals.
It suits interface and product typography, web and app text, and general-purpose editorial or corporate communication where a clean, consistent texture is desirable. The straightforward shapes and open counters also make it a solid option for signage and informational graphics, and for understated brand systems that need a modern sans voice.
The overall tone is neutral and contemporary, prioritizing clarity over personality. It feels businesslike and dependable, with a calm, unobtrusive presence that supports content rather than calling attention to itself.
The design appears intended as a versatile, all-purpose sans that stays legible across sizes and contexts, using geometric clarity and restrained detailing to create a stable, contemporary reading experience.
Spacing appears even and comfortable in the text sample, with good separation between letters and a steady texture across lines. The forms avoid quirky details, giving the face a consistent, system-friendly look across caps, lowercase, and figures.