Sans Normal Vemon 7 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Artegra Soft', 'Dexa Pro', 'Dexa Round', and 'Habanera' by Artegra; 'Nexa' by Fontfabric; and 'Jindo' by Nine Font (names referenced only for comparison).
Keywords: branding, packaging, editorial, social posts, posters, friendly, modern, casual, approachable, clean, approachability, contemporary tone, softening, forward motion, clarity, rounded, humanist, soft, open, smooth.
A slanted sans with softly rounded terminals and open, circular counters that create an easy, flowing rhythm. Strokes stay even and smooth, with gentle curvature at joins and a generally streamlined silhouette. Proportions lean roomy, giving letters ample internal space and a relaxed texture in text. Figures follow the same rounded construction, with simple, clear shapes and consistent stroke behavior across the set.
Well suited to branding and packaging that want a friendly, modern voice, as well as editorial pull quotes, headlines, and short paragraphs where a slanted texture adds energy. It can also work effectively in posters and social media graphics where rounded forms and open counters help maintain clarity.
The overall tone is warm and informal while still feeling contemporary and tidy. Its rounded forms and steady slant suggest motion and friendliness rather than severity, making it read as conversational and welcoming.
The design appears intended to combine the efficiency of a clean sans with a softer, more personable character. By pairing rounded geometry with a steady italic slant, it aims for a contemporary, upbeat look that stays legible and visually smooth in continuous reading.
The italic slant is consistent and contributes to a forward-leaning pace without becoming overly calligraphic. Round letters (like o/c/e) feel particularly open, and the overall spacing reads comfortable and airy at display sizes.