Serif Other Wiba 3 is a very bold, normal width, high contrast, upright, normal x-height font visually similar to 'Extra Old' and 'Golden Record' by Mans Greback and 'Trade Gothic Display' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, book covers, assertive, vintage, theatrical, stately, punchy, high impact, vintage display, distinctive texture, headline authority, bracketed serifs, ball terminals, spurred joins, ink-trap notches, compact counters.
A very heavy serif with pronounced contrast and compact internal counters, built from broad, rounded strokes paired with sharp, bracketed serifs. Many joins and terminals show spurs and small notched cut-ins that read like ink-traps, giving edges a slightly chiseled, stamped feel rather than a purely smooth book-face finish. The lowercase leans toward sturdy, simplified forms with bulbous bowls and occasional ball-like terminals, while capitals are blocky and emphatic with strong vertical stress. Overall rhythm is dense and dark, with crisp punctuation and numerals that match the same sturdy, high-impact construction.
Best suited to display work where a dense, high-impact color is desirable—headlines, mastheads, posters, labels, and brand marks. It also fits book covers or editorial feature titles where a vintage or theatrical tone is wanted, while longer passages may benefit from generous size and spacing to preserve clarity.
The tone is bold and declarative with a vintage, poster-like character. Its sharp serifs, notched details, and weighty silhouettes evoke old display typography—part editorial headline, part showbill—conveying confidence and a touch of drama.
The design appears intended to deliver maximum punch and recognizability through exaggerated weight, sharp bracketed serifs, and distinctive notched terminals. It aims to sit between traditional serif structure and decorative display styling, prioritizing character and presence over unobtrusive text neutrality.
At larger sizes the distinctive notches and spurs become a recognizable signature; at smaller sizes the tight counters and heavy mass can make text feel compact and inky. The numerals and lowercase maintain the same strong presence as the capitals, supporting consistent impact across mixed-case settings.