Sans Normal Asdef 13 is a regular weight, narrow, monoline, upright, normal x-height font.
Keywords: ui text, signage, editorial, branding, packaging, clean, modern, neutral, functional, friendly, legibility, versatility, modernity, clarity, neutrality, rounded, geometric, open apertures, high contrast counters, crisp terminals.
A clean sans with lightly rounded geometry and smooth, even stroke color. Curves are built from near-circular bowls and soft arcs, paired with straight stems and simple joins, creating a consistent, modern rhythm. Counters are generous and apertures stay open, aiding clarity, while terminals remain crisp rather than flared. The lowercase shows a straightforward, contemporary construction with single‑storey forms where expected and compact, tidy punctuation-like details in the dots and small joins.
Well-suited to interface and product text where clear letterforms and steady texture matter, as well as wayfinding and environmental graphics at moderate sizes. Its clean geometry can also support contemporary branding systems and editorial layouts that need a modern, unobtrusive sans.
The overall tone is neutral and contemporary, with a friendly warmth coming from rounded forms and open counters. It reads as practical and unobtrusive, aiming for clarity rather than personality-forward display styling.
The design intention appears to be a versatile everyday sans that prioritizes legibility and consistency through rounded geometric construction and restrained detailing, making it easy to deploy across a wide range of communication needs.
Spacing appears measured and even in the sample text, supporting comfortable word shapes and steady line texture. Numerals follow the same smooth, geometric logic, keeping a consistent visual color alongside capitals and lowercase.