Sans Superellipse Guriy 10 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: display, headlines, logos, posters, packaging, futuristic, techy, retro, industrial, playful, impact, branding, sci-fi, modularity, signage, rounded corners, squared rounds, modular, geometric, monoline.
A geometric sans built from rounded-rectangle and superellipse-like forms, with heavy, even strokes and smoothly softened corners throughout. Curves tend to resolve into flat terminals and squared counters, giving letters a compact, engineered silhouette rather than a purely circular one. The rhythm is fairly tight and modular, with simplified joins and occasional wedge-like notches or tapered cuts that add angular emphasis inside otherwise rounded shapes. Numerals and capitals read as sturdy blocks, while lowercase keeps the same constructed logic with single-storey forms and minimal detailing.
Best used at medium to large sizes where its rounded-rect geometry and cut-in details remain clear: branding wordmarks, product names, poster headlines, game/film titling, and tech or industrial-themed packaging. It can work for short UI labels or section headers when a distinctive, constructed voice is desired, but its strong stylization is more effective for display than for long reading.
The overall tone is futuristic and machine-made, blending a mid‑century sci‑fi feel with contemporary tech branding cues. Its rounded geometry keeps it friendly, while the squared structure and sharp internal cuts add an industrial, utilitarian edge. The result feels confident and graphic, suited to statements rather than quiet text.
This design appears intended to deliver a bold, modular identity built from a consistent rounded-rectangle system, emphasizing a futuristic, engineered look. The added internal notches and simplified construction suggest a focus on recognizability and graphic impact in short strings of text.
Distinctive, stylized capitals (notably the multi-stem M/W and the triangular detailing in letters like V and Y) create strong letterform signatures that stand out in headlines. The design prioritizes shape consistency over conventional humanist proportions, so similar forms can feel intentionally uniform and emblematic.