Sans Normal Orris 13 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Hanley Pro' by District 62 Studio, 'Basic Sans Cnd' and 'Branding SF' by Latinotype, and 'Alber New' by moretype (names referenced only for comparison).
Keywords: posters, headlines, packaging, branding, kids media, friendly, playful, chunky, informal, retro, impact, approachability, playfulness, display clarity, soft corners, rounded forms, bulky, bouncy, compact.
A heavy, rounded sans with soft, slightly squarish curves and a sturdy, block-like build. Strokes are consistently thick with minimal modulation, and counters are relatively open, keeping letters clear even at large, dense settings. Terminals tend to be blunt and softly eased rather than sharply cut, giving the shapes a molded, “rubber-stamp” feel. Proportions are compact with generous weight in joints and curves, and the overall rhythm is lively due to subtly varied widths and buoyant, rounded silhouettes.
This face works best for display-driven applications such as posters, headlines, branding marks, packaging, and playful editorial callouts. Its strong color and open counters help it hold up in short blocks of text, but it shines most when used for titles, signage, and attention-grabbing typographic moments.
The tone is warm, approachable, and lightly mischievous—more upbeat than formal. Its chunky mass and rounded geometry read as friendly and energetic, with a slightly retro, poster-like presence that feels casual and fun.
The design appears intended to deliver maximum impact with a friendly, rounded voice—combining bold visual weight with approachable, informal shapes for contemporary branding and playful display use.
Uppercase forms are broad and assertive while remaining rounded, and lowercase maintains a compact, sturdy stance with clear bowls and shoulders. Numerals match the same chunky, rounded construction, supporting cohesive headline and display typography.