Sans Normal Omlal 3 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Sans Atwic Modern' by Caron twice; 'Moniak Sans' by Design Komando; 'Malva' by Harbor Type; 'Qubo' by Hoftype; 'Core Gothic N', 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core; and 'Olivine' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, friendly, modern, straightforward, loud, high impact, clear signage, modern branding, geometric simplicity, friendly strength, geometric, rounded, sturdy, clean.
This typeface is a heavy, geometric sans with broad proportions and large, open counters. Curves read as circular and even, while straight strokes stay firm and consistent, producing a stable, low-modulation texture. Terminals are predominantly blunt and clean, and joins are simplified for clarity, giving the letters a compact, solid silhouette. The lowercase maintains a familiar, utilitarian construction with a single-storey “a” and “g” and a short-armed “r,” while the numerals are wide and highly legible with generous interior space.
Best suited to headlines, posters, and high-impact branding where strong presence and quick readability are needed. It also works well for packaging and signage, especially in short phrases or all-caps settings where its wide geometry can breathe. For longer copy, it is most comfortable at larger sizes where the dense weight remains clear.
The overall tone is assertive and approachable, with a contemporary, no-nonsense voice. Its wide stance and dense weight feel energetic and promotional, but the rounded geometry keeps it from becoming harsh. The result is a friendly display-forward presence that reads as modern and confident.
The design appears intended as a contemporary, geometric workhorse for attention-grabbing typography—built to deliver maximum impact with clean shapes, broad proportions, and straightforward legibility across letters and numerals.
In text, the heavy strokes and wide rhythm create strong word shapes and an even color, especially at larger sizes. The forms prioritize clarity over finesse, with simplified details and ample counters that help keep characters distinguishable in bold settings.