Sans Normal Vidaj 4 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Bronkoh' by Brink, 'Basic Sans Narrow' by Latinotype, 'Hamburg Serial' by SoftMaker, and 'TS Hamburg' by TypeShop Collection (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, friendly, energetic, confident, modern, impact, approachability, momentum, clarity, modernity, slanted, rounded, soft corners, compact, high impact.
A slanted, heavy sans with rounded, slightly softened terminals and broad, closed counters. The letterforms lean consistently, with smooth curves and sturdy verticals that create a compact, punchy texture in lines of text. Round shapes like O/C are full and even, while joins and diagonals are robust, giving the design a stable, contemporary rhythm. Numerals match the lettering with similarly rounded geometry and strong weight distribution.
Well suited to headlines, posters, and branding where you want strong presence and quick readability. It works particularly well for energetic identities—sports, events, casual consumer packaging, and bold UI callouts—where the slant can convey momentum and emphasis.
The overall tone is upbeat and approachable, with the forward slant adding motion and urgency. Its rounded construction keeps the voice friendly rather than aggressive, making it feel contemporary, sporty, and confident.
The design appears intended to deliver a modern, high-impact sans voice that stays friendly through rounded forms. The consistent slant and sturdy curves suggest a focus on attention-grabbing display typography with clear, uncomplicated shapes.
Spacing appears tuned for dense display settings, producing a solid, unified word shape at larger sizes. The italic angle and thick strokes emphasize headlines and short bursts of copy more than long-form reading.