Sans Superellipse Upga 7 is a very bold, very wide, low contrast, upright, tall x-height font visually similar to 'FX Ambasans' by Differentialtype, 'Neue Stance' by Jetsmax Studio, and 'Hyperspace Race' and 'Hyperspace Race Capsule' by Swell Type (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, tech, futuristic, industrial, sporty, arcade, impact, modernity, systematic, tech branding, display strength, rounded, squared, modular, geometric, blocky.
A heavy, geometric sans with rounded-rectangle construction and soft corner radii throughout. Strokes are uniform and sturdy, with closed counters that often read as squared ovals, giving letters a compact, engineered feel. Curves are minimized in favor of superelliptic bowls and terminals, while diagonals (A, K, V, W, X, Y) keep crisp, straight-sided joins. The lowercase is large and robust, with simplified forms and minimal detail, and figures follow the same squared, capsule-like geometry for consistent texture.
Best suited to high-impact display settings where its dense shapes and rounded-rect geometry can read clearly: headlines, logos, product marks, packaging, and bold signage. It also works well for UI titles, game/tech graphics, and sports-oriented layouts where a sturdy, futuristic voice is desired.
The overall tone is assertive and modern, with a distinctly synthetic, tech-forward character. Its rounded corners temper the mass, producing a friendly but powerful voice that evokes interfaces, machinery, and contemporary sports branding. The rhythm feels steady and controlled, emphasizing clarity and impact over softness or calligraphic nuance.
The letterforms appear designed to translate a rounded-rect, industrial geometry into a readable, contemporary sans for strong visual presence. The consistent corner treatment and simplified construction suggest an intention to deliver a cohesive, modern system that feels both engineered and approachable in large-scale typography.
The design leans on enclosed, inset-like apertures and counters that create a slightly “stenciled” or cut-in impression at larger sizes, especially in letters like S, a, e, and g. Round characters such as O/Q/0 are notably squarish, reinforcing the modular system and giving the font a cohesive, display-oriented color on the page.