Serif Normal Lyhu 7 is a bold, normal width, high contrast, upright, normal x-height font visually similar to 'Linotype Centennial' by Linotype and 'Acta Deck', 'Acta Pro', 'Acta Pro Deck', 'Acta Pro Headline', and 'Keiss Text' by Monotype (names referenced only for comparison).
Keywords: editorial, book text, magazines, headlines, branding, classic, authoritative, formal, literary, classic text, editorial clarity, formal tone, crafted details, bracketed, wedge serifs, ball terminals, teardrop terminals, calligraphic.
A high-contrast serif with a distinctly traditional, bookish structure and crisp, tapered finishing. Strokes transition from thick verticals to fine hairlines, with bracketed wedge serifs that read sharp yet controlled. Curves are generously rounded and slightly swelling, and several forms show teardrop/ball terminals (notably in letters like a, f, j, y), giving the design a subtly calligraphic flavor. Proportions feel relatively compact with sturdy caps and a firm baseline presence, while the overall spacing and rhythm remain even and text-forward.
It suits editorial layouts, book and long-form reading contexts, and magazine typography where a classic serif voice is desired. The sturdy weight and crisp contrast also make it effective for headlines, pull quotes, and refined branding or packaging that benefits from a traditional, literary character.
The font conveys a classic, authoritative tone suited to conventional typography. Its sharp serifs and strong contrast suggest refinement and tradition, while the rounded joins and terminal details add a touch of warmth and formality rather than austerity.
The design appears intended as a conventional, high-contrast text serif with enough weight for confident setting and enough detailing to feel crafted. Its terminal shapes and bracketed serifs suggest a goal of balancing classical seriousness with a slightly expressive, calligraphic finish.
The sample text shows solid word-shape clarity at display-to-text sizes, with strong vertical emphasis and clean internal counters. Numerals appear oldstyle-inspired in feeling with pronounced contrast and sculpted curves, harmonizing with the letterforms’ tapered details.