Sans Normal Obkih 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Corelia' by Hurufatfont, and 'Mundial Narrow' by TipoType (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, social ads, friendly, punchy, modern, bold, approachable, impact, approachability, modernity, clarity, simplicity, rounded, geometric, soft corners, compact, high impact.
A heavy, rounded sans with broad, geometric curves and clean, mostly straight terminals. Counters are relatively tight and the bowls feel full, giving the design a compact, high-ink presence in text. Round glyphs (O, C, G, 0) read as near-circular with slightly squared-off joins, while diagonals and angled cuts (A, K, R, 4, 7) add crisp structure. The lowercase shows single-storey a and g with simple, sturdy forms and short, controlled apertures, reinforcing a consistent, bold rhythm across the alphabet and numerals.
This font suits headlines, brand marks, packaging, posters, and short, emphatic copy where strong presence is needed. It can also work for signage and UI callouts when used sparingly, especially where a friendly but assertive voice is desirable.
The overall tone is confident and upbeat, with a friendly softness from the rounded shapes and thick strokes. It feels contemporary and energetic—more casual and approachable than austere—while still projecting solidity and emphasis.
The design appears intended to deliver maximum impact with simple, geometric construction and rounded friendliness. It prioritizes bold legibility and a contemporary, approachable character for attention-grabbing display typography.
At display sizes the face reads as smooth and cohesive, with strong color and minimal internal whitespace. In longer lines, the dense counters and large black shapes create a powerful typographic block, making it best when the goal is impact rather than delicate nuance.