Sans Normal Obdov 9 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Glober' by Fontfabric, 'Safran' by Hubert Jocham Type, 'JAF Facit' by Just Another Foundry, 'Belle Sans' by Park Street Studio, 'Akwe Pro' by ROHH, and 'Andulka Sans' and 'Quercus Whiteline' by Storm Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, approachable, impactful, attention grabbing, friendly branding, modern display, high impact, rounded, soft corners, chunky, compact, sturdy.
A heavy, rounded sans with soft cornering and broadly circular bowls. Strokes are consistently thick with minimal modulation, giving the letters a dense, solid color on the page. Counters are relatively small and apertures are somewhat closed, which boosts impact but reduces openness at smaller sizes. Terminals are clean and blunt, and curves are smoothly drawn; the overall rhythm is compact and blocky, with a slight geometric feel in forms like O and C while maintaining a simple, contemporary construction.
Best suited to display contexts where strong presence is needed—headlines, brand marks, packaging, and short callouts. It can also work for signage and UI emphasis text when used at sufficiently large sizes to preserve counter clarity.
The overall tone is bold and upbeat, projecting friendliness through rounded shapes while still feeling assertive and attention-grabbing. It reads as modern and approachable rather than technical or formal, with a playful, poster-like energy in headlines.
The design appears intended to deliver maximum visual impact with a friendly, rounded character. Its compact proportions and heavy weight suggest it was drawn to hold attention quickly in branding and promotional typography while maintaining a clean, contemporary sans voice.
In the lowercase, single-storey forms (notably a and g) reinforce an informal, contemporary voice. Numerals are robust and legible at display sizes, matching the same rounded, compact construction as the letters.