Sans Contrasted Fisi 7 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, sports, packaging, signage, industrial, athletic, rugged, retro, authoritative, impact, ruggedness, sports branding, retro utility, chamfered, blocky, octagonal, condensed counters, high impact.
A heavy, block-built sans with squared proportions and frequent chamfered corners that create an octagonal silhouette on many glyphs. Strokes are dense and mostly uniform, with subtle modulation and angular joins that keep the forms crisp rather than rounded. Counters are compact and geometric, and terminals often end in clipped diagonals, producing a stenciled, cut-metal feel without true breaks. The overall rhythm is tight and forceful, with a sturdy baseline and prominent verticals that read clearly at display sizes.
Best suited to short, high-impact settings such as headlines, posters, sports branding, event graphics, and bold packaging. It can also work for large-format labels or signage where a rugged, industrial tone is desired, while extended small text may feel dense due to the tight counters.
The font projects a tough, utilitarian personality—part athletic headline, part industrial signage. Its angular cuts and compact counters add a vintage, workmanlike flavor that feels bold, competitive, and slightly mechanical.
Likely designed to deliver maximum visual punch with a faceted, machined aesthetic—combining straightforward sans structure with clipped-corner detailing to evoke durability and retro-industrial energy.
Uppercase forms lean toward faceted geometry (notably in C, G, O, Q, and S), while lowercase maintains the same blunt, angular language for a cohesive texture in text lines. Numerals are similarly blocky and emphatic, favoring legibility and impact over delicacy.