Sans Superellipse Uhgi 2 is a bold, wide, medium contrast, upright, tall x-height font visually similar to 'EastBroadway' by Tipos Pereira (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, techno, industrial, sporty, futuristic, impact, modernity, clarity, geometric branding, squared, rounded, compact, stencil-like, angular.
A heavy, squared sans with generously rounded corners and superellipse-like counters. The forms are built from flat horizontals and verticals with softened edges, producing a boxy silhouette and a consistent, engineered rhythm. Curves are minimized and often resolved as rounded rectangles; apertures and bowls stay fairly tight, while joins and terminals show occasional angled cuts that add a slightly mechanical, cut-metal feel. Lowercase has a tall x-height with sturdy stems and compact internal space, keeping lines dark and dense in text.
Best suited to bold display settings such as headlines, posters, product packaging, and identity work where a strong, geometric voice is needed. It also fits well in UI labels, esports or sports branding, and signage where compact, high-impact letterforms help maintain presence at a distance.
The overall tone is assertive and modern, with a utilitarian, techno flavor. Its squared geometry and rounded-rectangle construction read as industrial and game/UI adjacent, projecting strength and efficiency rather than softness or elegance.
The design appears intended to deliver a contemporary, squared-off sans aesthetic with rounded-rectangle construction for clarity and punch. It prioritizes strong silhouettes and a consistent geometric system to create impactful word shapes for display-driven typography.
Many glyphs show deliberate corner rounding paired with occasional diagonal shears in strokes, creating a subtle "machined" texture across the set. The numerals and capitals maintain a consistently boxy footprint, supporting tight, blocky word shapes that hold up well at larger sizes.