Slab Contrasted Erna 7 is a very bold, very wide, medium contrast, upright, tall x-height font.
Keywords: posters, headlines, branding, packaging, sports, retro, confident, playful, headline, athletic, impact, retro branding, poster display, signage, blocky, bracketed, ink-trap, soft corners, compact joins.
A heavy, wide slab-serif with compact counters and a strongly horizontal, poster-like stance. Serifs are broad and squared with subtle bracketing, and many joins show small cut-ins that read like ink traps, helping preserve interior space at this weight. Round letters (O, C, G) are robust and slightly squarish in feel, while verticals remain sturdy and consistent, creating an even, high-impact texture. The lowercase is large and assertive with a tall x-height, and the overall rhythm favors bold shapes over fine detail, keeping forms clear at display sizes.
Best suited for headlines, posters, and short emphatic statements where its mass and width can be used as a graphic element. It also fits branding and packaging that want a bold, vintage-leaning slab-serif voice, and sports or collegiate-inspired identities that benefit from strong, blocky letterforms.
The typeface conveys a punchy, retro confidence, with a friendly toughness that feels at home in bold signage and energetic branding. Its chunky slabs and wide proportions give it a collegiate or sports-poster spirit, while the softened geometry and ink-trap-like notches add a playful, crafted edge.
The design appears intended to deliver maximum impact with a sturdy slab-serif structure, balancing bold display presence with small internal cut-ins to maintain legibility in dense strokes. Its proportions and simplified forms suggest a focus on branding and headline typography rather than long text reading.
The numerals are similarly hefty and attention-grabbing, with simple silhouettes and strong horizontals that match the caps. In running lines, the weight and width create a dense, emphatic color; generous tracking or larger sizes help the shapes breathe and keep counters open.