Sans Normal Wudad 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Araboto' by FarahatDesign, 'Pragmatica' by ParaType, and 'Cern' by Wordshape (names referenced only for comparison).
Keywords: posters, headlines, packaging, logos, stickers, playful, rugged, handmade, bold, friendly, handmade feel, display impact, vintage texture, playful branding, textured, blunt, chunky, irregular, rounded.
A heavy, chunky sans with rounded bowls and blunt terminals, drawn with intentionally uneven edges and a slightly distressed, ink-pressed texture. Curves stay broadly circular, while straights show subtle wobble and taper, giving the outlines a hand-cut or stamped feel. Proportions are compact and robust, with simplified internal counters and a steady, poster-like rhythm across caps, lowercase, and figures.
Works best for short to medium-length display settings where texture and mass can be appreciated—posters, bold headlines, packaging callouts, stickers, and brand marks that want a handmade vibe. It can also add character to playful editorial subheads, but the rough edges suggest avoiding very small sizes where the texture may blur.
The overall tone is warm and informal, with a rugged handcrafted energy that feels approachable rather than clinical. Its slight roughness adds personality and a tactile, analog character, making it read as lively and a bit mischievous.
Likely designed to deliver a strong, friendly display voice with an analog, imperfect finish—combining rounded, simple forms with a distressed outline to create instant visual flavor and an eye-catching silhouette.
The texture is consistent across the set, with small edge nicks and softened corners that become more apparent at larger sizes. The dense color and simplified shapes prioritize impact and character over fine detail, and the uneven outline adds movement without pushing the letters into extreme novelty.