Sans Normal Lybir 17 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'PG Gothique' by Paulo Goode and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, punchy, confident, energetic, modern, impact, motion, emphasis, bold branding, athletic tone, oblique, rounded, blocky, compact, impactful.
A heavy, oblique sans with rounded outer contours and broadly squared inner counters. Strokes are thick and uniform, with softened joins and subtle ink-trap-like notches where diagonals meet verticals, giving the shapes a carved, athletic feel. The overall rhythm is compact and dense, with large counters in letters like O and D and sturdy, geometric numerals that maintain consistent weight and curvature. Terminals are clean and blunt, and the slant is steady across uppercase, lowercase, and figures, reinforcing forward motion without introducing calligraphic contrast.
Best suited to display work where mass and motion are desirable, such as headlines, posters, brand marks, and energetic promotional graphics. It can also work for packaging and apparel-style graphics where a compact, high-impact oblique sans is needed, especially at medium to large sizes.
The tone reads bold and competitive, with a forward-leaning stance that suggests speed and momentum. Its rounded geometry keeps the voice friendly rather than aggressive, while the dense weight and tight interior shaping project certainty and impact.
Likely drawn to deliver maximum visual punch with a sense of speed, using heavy uniform strokes, rounded geometry, and a consistent slant to create an assertive, contemporary voice for attention-grabbing typography.
The design emphasizes strong silhouettes and clear internal spaces, which helps short words and headlines hold together at large sizes. Diagonal-heavy letters (K, V, W, X, Y) feel especially dynamic due to the consistent slant and reinforced joins, while the numerals carry the same solid, sporty construction.