Sans Normal Hogel 7 is a light, wide, monoline, upright, normal x-height font.
Keywords: ui text, branding, headlines, editorial, signage, clean, friendly, modern, minimal, approachable, legibility, warm neutrality, contemporary utility, clarity, rounded, open, airy, geometric, soft.
A rounded sans with gently curved terminals and a consistent stroke that keeps texture even across text. Letterforms lean toward geometric construction—especially the circular bowls—while maintaining human-friendly openness in counters and apertures. Uppercase proportions feel broad and steady, with smooth joins and restrained diagonals; lowercase forms stay simple and uncluttered, producing an even rhythm in running text. Figures are clear and straightforward, with rounded curves and minimal modulation that keeps numerals visually aligned with the letters.
Well-suited for interface typography, product pages, and brand systems that want a clean but welcoming voice. The rounded geometry and clear numerals also make it a strong choice for lightweight headlines, wayfinding, and short editorial settings where smooth readability and a contemporary tone are desired.
The overall tone is calm and contemporary, with soft rounding that reads friendly rather than clinical. Its clean geometry gives it a modern, product-oriented feel, while the open shapes and smooth endings keep it approachable in longer passages.
Designed to deliver a modern sans presence with softened geometry: clear, neutral structures paired with rounded details that add warmth. The consistent stroke and open forms suggest an emphasis on legibility and a steady typographic color across a range of everyday applications.
Curves are prioritized over sharp corners, and terminals tend to finish with softened ends, which helps reduce glare at larger sizes. The spacing appears generous enough to preserve clarity in mixed-case text, and the set maintains a consistent visual logic between capitals, lowercase, and numerals.