Sans Normal Bokam 11 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Merel' by Inhouse Type, 'Boston' and 'Facundo' by Latinotype, 'PF Bague Sans Pro' and 'PF Bague Sans Std' by Parachute, and 'Hazelton' by Type Royal (names referenced only for comparison).
Keywords: ui text, branding, headlines, signage, editorial, clean, modern, neutral, friendly, tech, clarity, versatility, modernity, neutrality, geometric, rounded, crisp, open, rational.
A clean sans with a strongly geometric construction and smooth, round curves. Strokes are even and consistent, with minimal modulation and crisp terminals. Counters are generally open and generous, and the overall rhythm is steady and uncluttered. Uppercase forms feel balanced and straightforward, while the lowercase keeps a tidy, contemporary silhouette with simple joins and clear apertures; numerals follow the same restrained, geometric logic.
Well-suited to interface typography, product branding, and general-purpose editorial layouts where a clear, contemporary sans is needed. It also works effectively for headings and short display lines, and its simple shapes make it a solid option for signage and information design.
The tone is modern and neutral with a friendly, approachable clarity. Its rounded geometry reads calm and matter-of-fact rather than expressive, giving it a contemporary, tech-adjacent character that stays out of the way of the content.
The design appears intended as a dependable, modern workhorse: geometric enough to feel current and systematic, but softened by rounded forms and open counters for everyday readability.
Round letters like O/C/G and the numerals emphasize circular geometry, while diagonals (A, V, W, X) are clean and sharply resolved, helping maintain clarity at display sizes. The sample text shows consistent spacing and a smooth texture across mixed case and punctuation.