Sans Superellipse Ilbo 7 is a very bold, wide, medium contrast, italic, tall x-height font visually similar to 'Bruna' by Lechuga Type, 'Byker' by The Northern Block, and 'Thicker' by Zetafonts (names referenced only for comparison).
Keywords: headlines, sports branding, posters, packaging, app banners, sporty, assertive, modern, energetic, punchy, display impact, brand voice, speed cue, logo use, headline clarity, slanted, rounded corners, compact counters, blocky, high impact.
A heavy, slanted sans with broad, squarish letterforms softened by rounded corners. Strokes are thick and fairly even, with compact internal counters and tightly framed apertures that keep the texture dense. Curves tend to resolve into superellipse-like bowls and rounded-rectangle terminals, while diagonals are prominent and stable, giving the design a forward-leaning, engineered feel. The lowercase is large relative to capitals, with simple, robust shapes and minimal detailing for strong silhouette clarity.
Best suited to headlines, hero text, and short bursts of copy where strong presence is needed—sports and fitness identities, promotional posters, bold packaging callouts, and digital banners. It can work for short paragraphs at larger sizes, but the dense forms and compact counters make it most effective when given room and scale.
The font projects speed and impact: bold, competitive, and contemporary. Its rounded-block construction keeps it friendly enough to avoid feeling harsh, while the aggressive slant and dense color read as urgent and attention-grabbing.
The design appears intended as a high-impact display sans that combines a streamlined, modern slant with rounded-rect geometry for a distinctive, logo-friendly voice. It prioritizes bold silhouette and momentum over delicate detail, aiming for immediate recognition in branding and promotional contexts.
Spacing appears tuned for headline impact rather than airy readability, producing a dark, cohesive typographic color in text. Numerals match the overall blocky, rounded logic and hold up well at display sizes, reinforcing a consistent, branded rhythm across letters and figures.