Sans Normal Asmit 22 is a regular weight, normal width, low contrast, upright, tall x-height font visually similar to 'EB Corp' by Eko Bimantara, 'Khang' by Indian Type Foundry, 'Clear Sans Screen' and 'Clear Sans Text' by Positype, 'Cormac' by Typedepot, and 'Eastman Grotesque' by Zetafonts (names referenced only for comparison).
Keywords: ui text, body text, signage, branding, data display, neutral, modern, clean, friendly, functional, clarity, versatility, modernity, neutral tone, readability, geometric, rounded, open apertures, high legibility, even rhythm.
A clean, geometric sans with round bowls and smooth, continuous curves paired with straight-sided stems. Stroke weight stays even across the design, giving it a calm, consistent texture in both the grid and paragraph sample. Counters are generous and apertures are open, while terminals are predominantly flat with subtly softened joins that keep the shapes from feeling sharp. Proportions lean toward a tall lowercase with compact ascenders/descenders, producing a dense, efficient line that remains clear at text sizes.
This font works well for UI and product text, editorial and web body copy, and clear signage where steady rhythm and open shapes aid scanning. It also suits restrained branding and data-forward layouts, as the numerals and uppercase forms remain clear and consistent alongside the lowercase.
The overall tone is neutral and contemporary, reading as practical and approachable rather than expressive or decorative. Its rounded geometry and steady spacing create a friendly, straightforward voice suited to everyday communication and interface-driven contexts.
The design appears intended as a versatile, general-purpose sans that prioritizes clarity and consistency. Its geometry and open forms suggest an aim for dependable readability across a wide range of sizes and contexts while maintaining a contemporary, unobtrusive personality.
The set shows a balanced mix of circular and rectilinear construction: round letters like O/Q and C/G feel near-circular, while E/F/T and numerals rely on crisp horizontal cuts. The sample text maintains an even color and stable rhythm, with punctuation and figures blending in without calling attention to themselves.